by The Editors on March 25, 2026
The two corporations who own the global snow resort business with their Super Mega Passes (Alterra Mountain Company and Vail Resorts Inc.) have been sued (again) this time in the U.S. District Court of the District of Colorado, according to a story in KDVR News.
The lawsuit was filed against Vail Resorts, Inc. and Alterra Mountain Company, alleging the companies unfairly increased prices and used bundling tactics with their multi-mountain season passes. . . “For years, skiers have been told that soaring lift‑ticket prices, reduced choice, and overcrowding are simply the new reality. Our complaint alleges that these outcomes are not the result of healthy competition, but of exclusionary conduct by two companies that dominate access to the most desirable destinations,” said Greg Asciolla, Chair of DiCello Levitt’s Antitrust and Competition Litigation Practice.
The suit basically alleges everything that we called out in our old post “The Sinister Plot Behind The Super Mega Pass,” and. . . no duh.
Vail Resorts, of course, disagrees saying in a statement that: “We believe these claims are without merit. We launched the Epic Pass in 2008 to make skiing and riding more accessible, reducing the price of a season pass by 60%. We’re proud that 18 years later, it’s still one of the best values in the industry, especially following our further 20% price reduction in 2021.”
Vail’s math on value, while arguable, is in reality quite wrong. If you can’t tell, we hope DeCello Levitt wins this lawsuit, however unlikely that may be, because there should be a cost to ruining the resort experience worldwide.
[Link: KDVR.com]
by The Editors on March 24, 2026
Having told Paul Naude no at least once in our past we can say that it didn’t turn out well for us. Obviously, Rip Curl owner KMD Brands has not yet had this experience and they are about to see how it goes now that they’ve turned down Stokehouse’s offer to buy Rip Curl, according to a story on SGB Media.
“This proposed ownership structure is misaligned with the earnings delivered by the Stokehouse and Rip Curl businesses, given Stokehouse’s immaterial contribution to combined EBITDA and would unfairly dilute KMD Brands shareholders,” the Group said in the Monday media release. “In addition, Mr. Naude, the current CEO of Stokehouse, would be Chief Executive of the combined business, and he would lead the business from California.”
Personally, we’d love to see Mr. Naude in charge of Rip Curl in California. But, in the near term it looks like that is not going to happen. Follow the jump for the full release.
[Link: SGB Media]
[click to continue…]
by The Editors on March 18, 2026
Skateboarding street goat Nyjah Huston is launching a new “personal care” line of products called Out There, according to a story on NewBeauty.com.
The aluminum-free lineup is powered by odor-eating probiotic enzymes for up to 48 hours of protection and formulated without parabens, phthalates, sulfates, dyes or aerosols. Debuting products include Clean Body Deo Spray, Clean Body Def Spray and Hydrating Body Wash, all offered in gender-neutral scents like Japanese Shiso, Tonka Amber, Bergamot Wood and Santal Vetiver. With vegan, cruelty-free formulas and recyclable packaging, Huston’s latest venture is built on a simple idea: When you feel good in your body, you’re more likely to get outside and live fully.
Looking good, smelling good. Why not?
[Link: New Beauty]
by The Editors on February 24, 2026
by The Editors on January 23, 2026
It appears that former Canadian Olympic snowboarder Ryan Wedding’s run from the law has finally come to an end as shifty-eyed FBI director Kash Patel has officially announced the alleged drug kingpin’s capture in Mexico, according to a story in the New York Post.
Wedding was taken into custody Thursday night in Mexico — where he was believed to be hiding out for more than a decade evading authorities seeking to bring him to justice for running his violent drug empire, officials said. . . “To tell you how bad of a guy Ryan Wedding is, he went from an Olympic snowboarder to the largest narco traffickers in modern times,” Patel told reporters at the Ontario International Airport in California, flanked by US and Canadian law enforcement officials.
Will be interesting to see how this all plays out. Seems the current administration is more interested in theater than true justice. Click the link for more details.
[Link: New York Post]
by The Editors on January 22, 2026
Surf appears to be taking another turn on the catwalk as Louie Vuitton creative director Pharrell decides it’s time to head back to the beach, according to a story on Luxury Launches.
After nailing the luxury segment for luggage, handbags, apparel, and accessories, Louis Vuitton is now giving the world a teaser of surf gear. There is no official launch or over-the-top declaration yet, but the 150-year-old maison may already be the reason your surf fins suddenly look sassy. The glorification of the surf kit continues with a wetsuit that features LV embroidery.
Two words come to mind in no particular order: shark and jump. Then again, that Louie fin would be fire on the Catch Surf. . . .
[Link: Luxury Launches]
by The Editors on January 22, 2026
If you haven’t been paying attention, 2026 is a Winter Olympics year. Not really sure where, but we’re sure GROK knows (ah ha, turns out they are in Cortina, Italy, February 6-22, 2026).
Yesterday, US Ski and Snowboard announced their snowboard team and, not to brag, but we’ve heard of exactly six of the 25 blessed shreds listed. The crazy part is that the US is sending two Parallel Giant Slalom racers. . . finally. Oh, and Jamie Anderson is sadly not on the list.
For the entire athlete list please follow the jump.
[click to continue…]
by The Editors on January 20, 2026
Sean Mortimer and Tony Hawk will discuss and sign Sean’s new book “Misfit: A Survival Guide” in Del Mar, CA tonight (January 20, 2026) sponsored by Camino Books. Craig Stecyk says this about the book:
“Misfit is loaded with unconventional wisdom rendered from genuine societal outsiders. Mortimer delivers a tome that is a highly motivational must read. Herein are revealed the specifications for unbounded revolution.”
To attend the discussion you must buy a book first. Click the link for all the details and tickets. Or, click here to buy the book.
[Link: Camino Books]
by The Editors on January 16, 2026
Matt George, a guy who some will remember as an Action Now cover model with his brother Sam, is reportedly in the works to create a surf film (Bali Hai) financed in part by Blink 182’s Tom DeLonge, according to story on Deadline.
Set to shoot in Bali in Q4 2026, the film follows two estranged brothers who travel to Bali for an international surf competition, confronting long-buried wounds while immersed in one of the world’s most iconic surf destinations.
You may remember Matt from his previous surf film In God’s Hands. We’ll watch anything surf related, but it seems the whole “surf competition” thing has been done, redone, and undone. For all the details, please click the link.
[Link: Deadline]
by The Editors on January 15, 2026
Grok, the AI agent created by one of Elon Musk’s companies has been getting a lot of heat lately for creating inappropriate images. Women have complained their likenesses are being used to create explicit images that they did not consent to. Turns out, Grok can do the work of the Lord as well.
The above photo is a great example of how Grok can take images from the Roxy site (that some might find in objectionable) and, without permission from the models, transform them into quality images perfect for viewing in even the most conservative enclaves of America.
The photo on the left is the original. The photo on the right is a more proper version of young women in appropriate dress having a joyful celebration on the beach, all thanks to Grok.
